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Red Bull x Hilary Knight Athlete Content
Athlete content for Red Bull Athlete Hilary Knight.
Creating branded content to utilize as promotional asset for Red Bull Crashed Ice, at Fenway park in Boston.
Creative Production / Project Management:
Hiring & management of production team and photographer.
Site scouting & feasibility planning.
Story development including shot list for still and moving images.
Communications plan development - asset list, deliverables, distribution outlet an timeline.
Cross collaborating with key stake holders internally - Brand Team, Athlete Manager, Programming.
Work closely with PR agency on release schedule and local/national press pitch.
Work with athlete partners sponsors to extend reach.
- Project Roles
- Content Producer, Content Strategist, Copywriter, Executive Producer, Project Manager
- Company
- Red Bull Media House
- Skills
- Content Strategy, Creative Strategy, Media Strategy, Post-Production, Producing, Social Media Strategy , Strategy, Wrangling - Celebrities, Wrangling - Creatives, Labor Management, Management of Teams 1-10, Managing Budgets
- Media
- Branded Content, Social Media Content, Social Media Copy
- Project Industries
- Beverage, Sports
