iHeartmedia Snapchat & Influencer Work

Known for blockbuster events and beloved radio DJs, in 2015 iHeartmedia took a bold step into the world of social by launching their now popular Snapchat channel. Working with the head of Digital Strategy and our VP of Digital Content I helped craft our Snapchat strategy and offering as well as a number of new branded content offerings aimed at bringing this radio giant into the digital era.