Fat Miilk is disrupting the Vietnamese Coffee industry, making it more accessible and exciting. The brand is reinventing traditional beverages to enhance their deliciousness and wholesomeness, while also establishing an inclusive and celebratory identity deeply rooted in hype culture.
Collaborating with Truffl, I contributed to the development of website copy and the successful launch of a website that aligned with the exquisitely dope rebrand of Fat Miilk.