Hidden Valley Ranch - Welcome to Ranchology Rewards

Our team created this video to walk people through the benefits of the new and improved Ranchology Rewards. This highlights our website, the new badges we created, and the overall tone of the brand.

I wrote the script for this video and creative directed its development with my design and motion graphics counterparts. I also directed voice talent and selected music.

I don't know about you, but it gets me pretty pumped for earning tasty rewards just for eating ranch.

Project Roles
Copywriter, Creative Director
Skills
Creative Direction, Copywriting, Creative Strategy
Media
2D Animations, Branded Content, Motion Graphics, Storyboards, Branding, Brand Identity
Support