Audi Football: Audi Cup 2015 — revolutionizing the stadium visit

Having installed the new FC Bayern Munich Stadium Vision solution in the Allianz Arena, the club and its sponsor Audi challenged us with "digitalizing" the upcoming Audi Cup 2015. Soon it became clear that a mobile app was essential to provide the fans with the most advanced of the stadium visits.

The app we designed offered live match infos like player stats, line-ups and tactical formations, live streaming from different camera angles and replay on demand. Likewise, the experience conceived for the fans included sponsored games with giveaways, ability to share pictures and comments directly to a social wall installed in the stadium, interactive venue infos and real-time infos on traffic flow and parking situation in the multi-storey car park. Additionally, the iOs version was designed to support the freshly released Apple Watch Series 1.