UX Writing for Facebook's Ad Products

I worked as a Content Strategist for Facebook to rewrite core UX content on the ad pixel product.

Due to the sophistication of Facebook's ad products, the user (advertiser) experience can be complex. I crafted UX content that distills the complex product functionality into clear, succinct language that guides advertisers through the product experience.

Project Roles
Copywriter, Project Manager, Writer
Company
Facebook
Skills
Copywriting, Editing
Media
Naming, User Flows, User Journeys, Wireframes
Project Industries
Advertising, Technology
UX Writing for Facebook's Ad Products
Support