Camp Cobbossee Identity + Website

Camp Cobbossee is one of the oldest sleep-away summer camps on
the East Coast, and needed an identity and on-boarding experience that
matched the caliber of memories they create for their campers every
summer. Their image needed to appeal to both 35-year old moms,
anxious to send their babies away for a month, and your standard 8-13
year-old boy. As someone who was a Boy Scout, I got to heavily draw
from my own experience and nostalgia of camp. As someone who also
dropped out of Boy Scouts before high school, I viewed this as a way to
redeem myself before the summer camp gods.