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BloombergBusinessweek Brand Campaign
I came up with the concept for this ad campaign for BloombergBusinessweek. I wrote all the copy and helped with visual direction. The campaign ran for several years, and I was invited to speak about it at SVA.
- Project Roles
- Copywriter, Creative Director
- Company
- Bloomberg LP
- Skills
- Conceptual, Copywriting
- Media
- Advertising, Branding
- Project Industries
- Media
