"Ivory Steps" (2021 Grammy's w/Jon Batiste)

The Grammy’s are Lincoln’s “cultural Super Bowl.” Music, and by default, working with amazing musicians, has played a key role in brand communications. This year was no different. Inspired by the sanctuary of the Nautilus, Jon finds his groove and magically transforms a crosswalk into a piano, vamping over his hit single “I need you.” A little inspiration from “Big” with a hint of “Singin’ in the Rain.”

It was a lot to accomplish in a day, on top of the film production logistics during a pandemic and having to remove 14 inches of snow after a February nor’easter in Brooklyn, but Jon (and our crew) managed to take the show on the road, quite literally.