Alexa - open Tik Tok

Alexa - Open Tik Tok was an absolute blast to work on. We connected with Spencer X, a masterful beat boxer with 55M plus followers, and started a music and sound journey that resulted in a completely new type of viral campaign. I mixed in beat boxing together with an array of beat sound effects and mixed it all together in Pro Tools. The client was thrilled to see how their product could be applied to a young Gen Z's lifestyle and crossover between fans and users alike.