I art directed this concept, which was brought to life by Joshua Chang on our video team. Together, a small team and I worked to apply our Curology Patient Story arc to the hypothetical Egg (who aimed to obtain more likes than Kylie Jenner). The concept was executed from start to finish in about 2 days. Thanks to Egg, we were the recipient of a People's Choice Webby in 2019.
Art Director, Set Designer
Advertising, Commercials - Video, Social Media Content