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Target D&I

Target has been at the forefront of diversity and inclusion for years, yet many team members aren’t aware of the role they play to champion a more inclusive society. While the ask was to create an internal video HR could use for their bias training sessions, we set out to create a movement. #StayOpen is a call to action within Target that reminds them to embrace their unique differences, and the differences of others, as well as the important role they plan in creating a more inclusive guest experience.

Project Roles
Copywriter, Creative Director
Company
Periscope
Skills
Conceptual, Copywriting
Media
Commercials - Video
Project Industries
Advertising
Target D&I
Collaborators