Unilever At ESSENCE Fest

In honor of the 25th Anniversary of ESSENCE Fest, Unilever created a create a space where ESSENCE Fest attendees, influencers and editors can have even more room to bond through intimate brand led activations that keep the conversations and the real impact going.

The Shop at ESSENCE Fest features Unilever brands, Vaseline, Dove, Dove Men + Care, Suave and Tresemmé. In preparation for the event created five different creative activations and stage moments to be held at The Shop.

Project Roles
Copywriter
Company
Edelman
Skills
Art Direction, Copywriting, Experiential
Media
Events
Project Industries
Advertising, Beauty
Unilever At ESSENCE Fest
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