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Kanpai | Delivery App Concept
KANPAI! is an alcohol delivery company that differentiates itself from a saturated market through delivering curated drinking game kits (alcohol included). "Kanpai" means "Cheers" in Japanese and is often heard in popular asian drinking games shouted by all players to commence a game or as a call to arms.
I developed a visual identity that is campy and fun, borrowing graphic elements from anime, manga and the colorful bar scene and social drinking culture of Korea.
- Project Roles
- Designer, Art Director, Typographer
- Skills
- Adobe Illustrator, Adobe Photoshop, Sketch, Art Direction, Conceptual, Design, Digital, E-Commerce, Adobe InDesign, Creative Direction, Type Design, Copywriting, Research, Adobe XD, Creative Research, Collage, Journey Mapping
- Media
- App Design, Brand Identity, Branding, Typography, UI Design, Websites, Wireframes
- Project Industries
- Beverage
