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PG3: Get Cozy
NIKE campaign for the Paul George's latest signature release: PG3. It's all about comfort and remixing the idea of COZY with playful patterns, retail installations and motion pieces that showcase George's versatility on the court.
Design and Concept: Jay Giraldo
3D/Motion: Shane Griffin
Art Direction: Michael Spoljaric, Darien Birks
- Project Roles
- Designer, Type Designer
- Company
- Nike Basketball
- Skills
- 3D, Adobe Illustrator, Adobe Photoshop, Cinema 4D, Conceptual, Design
- Media
- 3D Animations, 3D Illustrations, Advertising, Interaction Designs, Posters, Retail Designs, Social Media Content, Typography
- Project Industries
- Advertising, Fashion, Sports
